Hi, I’m Lauren.
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MY EXPERIENCE
Design has always been at the heart of what I do.
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I studied Graphic Design at the Academy of Design and completed my Diploma in 2016. Since then, I’ve spent the past decade working across graphic design, digital design, websites and social media — both independently and as part of a creative agency.
My background in digital marketing has shaped the way I approach design. I don’t just think about how something looks. I think about how it communicates, who it’s speaking to and what someone needs to do next. That combination of design + digital experience is what I bring to every website I create. |
Design is not just what it looks and feels like. Design is how it works. — STEVE JOBS |
WHITE ECHO
Experience beyond my own business.
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Before returning to independent design work, I spent several years working with White Echo, a Gold Coast social media consultancy.
I first joined the team as a Social Media Consultant from 2013–2015, before returning in 2021 as a Social Media Manager and Graphic Designer. Across those years, I worked with a wide range of businesses and creative brands, designing social media content, managing Instagram and Facebook accounts, developing content strategies and helping businesses communicate visually online. That experience taught me to think beyond the design itself — and to understand how businesses actually use their visual presence to connect with customers. |
Experience the White Echo difference.
WHAT I DOWebsites that look good and work hard
I design Squarespace websites for small businesses that want a professional online presence without unnecessary complexity.
My design background means I care about how your website looks. My digital marketing background means I also care about how it communicates, how customers navigate it and what they need to know. The result is a website that is beautiful, purposeful and easy to use. |
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Squarespace websites designed around your business, your customers and your goals.
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A background in social media and digital marketing that helps me think beyond the pixels.
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Typography, colour, imagery, layout and detail — all considered and designed with purpose.
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THE LAUREN DAY WAYA simpler way to work together.I believe good design should feel considered — and the process should feel just as good as the finished website.
After years of working with small businesses, I’ve built my approach around five simple principles. |
LET'S WORK TOGETHERLet's create something beautiful.If you’re looking for a website designer who cares about the details and believes the process should be simple, I’d love to hear about your project.
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A LITTLE MORE ABOUT MEWhen I’m not designing…You’ll find me somewhere between a good movie, a beautiful colour palette and a ridiculously detailed design project.
I believe in doing work you genuinely enjoy, creating a business that fits your life and making things a little more beautiful along the way. |